| A Trademark Victory for Caravan Tours: Legal Clarity in Tourism Service Protection Our firm proudly celebrates the successful registration of the CARAVAN TOURS trademark for our client Caravan Tours, Inc., a renowned international travel agency. The trademark was registered to identify tourism services and online non-downloadable materials related to travel, vacations, and leisure activities. Initially, the Trademark Office determined that the mark could not be registered due to a supposed likelihood of confusion with LA CARAVANA + graphic, which identifies photography services. However, our legal team successfully appealed the decision, demonstrating that the compared coverages had no competitive relationship, by applying the three main connection criteria established by the Court of Justice of the Andean Community: complementarity, interchangeability, and reasonableness. This case underscores the importance of performing a technical and detailed analysis during trademark registration proceedings, ensuring that brand protection is grounded in sound legal reasoning and a precise understanding of market context. With this outcome, we reaffirm our commitment to the strategic defense of industrial property rights and to promoting legal certainty within the marketplace. |
